Posts tagged miami business coach
​Why Is Customer Service So Important?

Customer service is the single biggest impact you can make in your business, and the best part is it’s absolutely free to implement!

Let me say that again... it’s Free!!

When I was a little boy I had the great opportunity to travel around the world with my parents to experience world-class customer service from the best of the best. My parents did this for one specific reason, they knew the huge value and importance that outstanding customer service has in a business.

What’s interesting to understand is this. Customer service has always been the most powerful part of any businesses success. So many businesses constantly look for new ways to bring in new customers. Yet have you noticed when they get a new customer how bad they look after the customer?

So they end up wasting all of this money to bring in new customers only to not look after them when they do come in. How does any of this make sense? Yet you see it in almost every business.

Let me ask you a question, have you ever bought a product or service from a business or person that you didn’t necessarily want or need yet, you were treated so great that you felt compelled to have to buy it?

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If you’re anything like me and most people the answer is yes. In this plain and simple example but you can see the huge power of customer service, yet today hardly any businesses focus on this old and powerful business value. This is something written about over a hundred years ago.

The psychology behind customer service is simple. When you stop treating a customer like any ‘normal’ customer, and instead treat them like you would treat a best friend not only will you make the customer happy, not only will you increase the initial transactional value, but you will make that person want to come back and buy from you again and again and again.

Now look at that, you have built value with that individual who wants to keep coming to buy more and more from you. Rather than not looking after them correctly in the beginning, and expecting that they’re going to come back to you.

Why would anyone go back to anybody else when they have not been treated correctly? It makes total sense. I know if you look back to any instances that this may have happened to you, you will find this to be true. This is how to build the lifetime value of a customer.

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True business success comes from repeat business from repeat customers.

So working on all areas of customer service within your business is not only going to bring you in repeat business from existing customers, but it’s also going to increase the level of morale inside of your business. Why? Because now everyone is happy, customer, business owner, staff etc.

Both customers and staff can see and feel the morale inside of the business. You must all come together understand the businesses vision and move forward making the correct decisions based off what is correct for that business.

Here’s how you do it.

Come up with a plan on how you want your business to run when it comes to your customer service policy. What parts of your business are touched by the customer? Should there be outstanding service in all these areas? What would this look like? Write each area of your business out and then fill in how the service should be carried out.

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Once you’ve written it out then you must implement it.

To do this you must bring everyone together and retrain them in the ‘new’ way of doing things. Train them train them and train them! Then watch them, how do they perform? If it’s not quite right, instead of telling them off for getting it wrong, you pull them back in a train them again.

It’s your duty as the business owner to make sure your staff run your business the way you want it to be run. If your staff are just not good enough then that comes down to you again. If they won’t train then it’s time to replace them. What it’s not time for is to ignore the bad service and bad staff as this will literally tear your business apart. I’ve seen it happen way too often.

For you to make a real success of your business you absolutely must adopt a customer service strategy. If you don’t have one and you need help then reach out to me and let’s JFDI!

The next article will be on customer experience. It works absolutely hand in hand with service and once again it’s free to implement.

Staffing Issues
Staff driving you crazy?!

The amount of times that I run into this is crazy. Often when coaching businesses the owner comes to me asking me to ‘fix the staff’. The problem is this, usually it is not the staffs problem. The owner has done very little work in training them correctly in the beginning. It is your duty as the business owner to not only make sure that your staff are trained correctly, but to make sure that you staff are trained to the top level. 

Top business coaching firms will make sure that the staff are trained the entire way through the process making sure that they have all product knowledge. 

If you look at most staff in businesses, they are under motivated and under-trained. Ask them as many questions as you like and they probably will not have all the answers that you are lookin for.

This makes the member of staff feel inadequate, and it is up to you the owner of the business to make sure that they have all product knowledge to be able to carry their duties out correctly. If they do not then you must get them to where they need to be. You cannot turn around and blame your staff for you not providing them with the training they need.

When dealing with a business coaching firm check their abilities to make sure they know how to train the staff correctly. A business coach with quality experience will be able to spot this mistake immediately, know how to fix it and make sure that the member of staff is now confident in that role and with the knowledge.

The truth of the matter is that I could write an entire book just on staffing issues but it is up to you to consciously look at your staff and make their job as simple as productive as possible.

Top business coaching companies create business coaching systems that are effective and produce immediate results. The best business coach will create coaching workshops for the business and the staff making sure their product knowledge is in tip top form. How will you know if this works… test the staff. If they pass the test they’re trained, if they fail, then retrain them until they ‘get it’.

Being a Miami business consulting company and a Miami business coach I see this in almost every business I walk into. Do not become one of those businesses, take action now ‘JFDI’ and make those changes in your business today.

Being a small business consultant I recognize these patterns in business everywhere I go, the fix is simple. The action on behalf of the business owner is very few and far between.

If you need help with this reach out now and take action to get your business under control now. JFDI!

The Meaning of JFDI, and the profound impact it can have on 'your' life!

This is something that is very close to my heart, in fact I live my life by it. What is JFDI, what does it mean and what is the point of it. 

Having spent a lot of my life coaching others to become more successful in their life, I know just what it takes to make that happen and more to the point what stops people from making that happen. 

JFDI is ALL about taking action. Most people out there talk and talk and talk but never actually end up doing anything with their life. I have had so many people come to in my life and say, ‘I’ve always wanted to write a book’ or ‘I’ve always wanted to get life coach for personal development’ or ‘I’ve always wanted to have a small business consultant’ and yet they never take action upon it. 

JFDI stands for Just F***ing Do It!

Enough of the talking, its time to take action. My question to you is this… how long does it have to be before you do something about it? How bad does it have to be or get before you say ‘enough is enough’. People waste SO much time in life and not achieve the things they set out to achieve. Then all of a sudden they become totally unfulfilled in life, and with that become unhappy. 

They may have ALL the money they need, they may have the man or woman of their dreams, they may have all the positions they have ever wanted… yet they can be totally and utterly unfulfilled. 

A top business coach, a top lifestyle coach and a top life coach knows exactly what to do to take you from where you are to where you want to be. However… it is on you to take that action to make that happen.

There are so many business coaching programs out there, there are many life business coaching services, BUT finding the right one is the most important thing. Then once you find it, or find the person you gel with the most, it is on YOU to JFDI!

The benefit of online life coaching and online business coaching means that you can take action now! You do not have to drive anywhere, you do not have to wait you can JFDI NOW!

Listen you and only you know how important your life and your business are to you, and I’m guessing that if you’re reading this now then it’s pretty important.

My question to you is, how long are you going to wait, how bad does it have to be before you take action or JFDI and turn those areas of your life around?

Change happens in the click of a finger, its a mental choice, that’s all it is, nothing more.

We now live in a world where online coaching, where online consulting can take place immediately. Finding the correct coach for you is imperative, taking action upon that is even more important.

Life is precious, life is short JFDI and reach out and turn things around NOW… JFDI! 

You’ll kick yourself for not JFDI earlier.

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Personal Development is Everything!

There is no way we can strive for what we want in life if we do not have a mentor, coach, trainer or whatever you want to call it in your life.  A business coach or life coach is there or make your journey less bumpy. A good life-business coach has already been through life's struggles and has found the correct way of doing things. They are able to spot your patterns and show you the easy way of getting things done, or what I like to call JFDI Just F***ing Do It!